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Big Bang ICO. How to (not) write a whitepaper

ICO Review

1351

Dudes want to collect 25 million, but cannot even explain why. The classic symptom of unprofessionalism.

Writing a whitepaper is a difficult and challenging process. Good writers get a lot of money for this work. But in many cases, it is worth it. After all, a great whitepaper will definitely attract investments. Over the past year, we have read about half a thousand whitepapers. There were really brilliant ones among them, when initially the project seemed like a scam but after reading it, the hand, by itself, groped to throw guys some money. But mostly they made us sleepy, were primitive and templated (like, there is so much paper in this field, but there are some problems, and if you give us your money, we will fix them, and will all be happy and rich together), and annoyed us with useless waste of time. But this is not even the worst option.

You can call it fiasco if whitepaper doesn’t explain shit and confuses you like Pynchon’s novels. Big Bang ICO’s is one of these. I read their 18 colorful slides three times but didn’t understand what guys wanted convey to the reader. First, they told what blockchain is, then how much money is spinning in the gambling industry now, and then they twisted some wild shit in the “problem-solution” chain.

No, really! Just look at this chart and try to understand at least something.

Okay, we got it that we are talking about attracting traffic in gambling. But they did it all so fucking ass-backward that it is scary even to think about the case where guys really do collect the money. Even Ubex, a scamest scam, could make everything clear and promised all the money in the world to their investors. Of course, they won’t get any, because it’s still the team of freeloaders. At least, they have an understandable whitepaper. Not like in this case.

That’s the token distribution.

And, at the same time, there’s not a single word about how they will spend the money from the upcoming sale. And that is 25 million bucks, by the way.

The situation with personal data is even worse than with the whitepaper. Peter Chen, CEO and Founder of Big Bang, posted some fake companies in his LinkedIn account. Names and addresses don’t match at all.

But project’s CMO, Alex Chang, keep his mouth closed. He is a CEO of a failed TimeBox startup. He worked hand in hand with the advisor master of random shit, Jason Hung. And, apparently, followed his footsteps. Now he’s advising a potential (will see closer to February) scam Game Gold.

But there are no questions to Chang’s work. Bitcointalk is active, as well as Telegram channel. You can see that guys made a huge airdrop before the sale.

But that doesn’t mean it has become even a bit more interesting.

Can you see the inequality between subscribers and post engagement? SMM manager’s worst nightmare.

We can’t say much for now about the product itself (the platform with an unknown mission and a basic wallet nobody gives a shit about). Because they don’t exist yet. They promise to develop those after the sale. But it’s so fucking hard to imagine that someone will buy Big Bang tokens. One thing is to buy Basquiat’s paintings when you don’t get it, but you understand their value. And absolutely opposite is to pay idiots who cannot even articulate their ideas.

Post the examples of successful and failure whitepapers on your opinion in the comments. We will discuss them.